A Story is Worth 1,000 PowerPoint Slides

Photo by kennymatic Beth Kanter wrote an incredibly relevant piece on the importance of story-telling in presentations.  She cites Andy Goodman in her article: Andy is a master at storytelling.  In his workshops, he offers the following formula for a storytelling based on Hollywood script writing: * Introduce the central character * Inciting moment:  something […]

Posted on March 11, 2009 at 2:15 pm by Ben Foster · Permalink · One Comment
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Non-Profit Looking for Social Media Answers

Last night I gave a presentation to the Chicago Chapter of the Scleroderma Foundation about the basics of Social Media and implications to a non-profit.  You can download and use the presentation here. Scleroderma or systemic sclerosis, is a chronic connective tissue disease generally classified as one of the autoimmune rheumatic diseases. They had 3 […]

Posted on March 10, 2009 at 11:43 am by Ben Foster · Permalink · 10 Comments
In: Content, Strategy · Tagged with: , ,