Upset with Social Media Experts? Then Your Network Needs Diversity
Social Media Elitists perceive that “Everyone is a Social Media Expert” because they associate a large network with a good network. You may influence thousands of people; but they are the same types of people…Social Media Experts. If your network contains a true cross-section of corporate America, (i.e. companies with cash flow), it becomes apparent that no one understands the details of social media strategy.
6 Reasons There Are So Many Social Media Experts
Shortly after taking a Social Media position, I realized 1- How many of us there are and 2-Titles are ubiquitous. At the recent TechCocktail 10 in Chicago, I overheard someone yell ”What the f_ck does being a Social Media Expert even mean?” Certainly there are more people building knowledge in the field…but it’s not as [...]
March 2, 2009
• Tags: experts, jobs, networks, skittles, techcocktail • Posted in: Career, Strategy • No Comments
