Comments on: Non-Profit Looking for Social Media Answers http://www.benphoster.com/non-profit-looking-for-social-media-answers/ Ben Foster on Digital Strategy, Social Media, and the Corner Office Sun, 05 Feb 2012 09:22:57 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The 6 Laws of Communication Critical to Social Media Strategy Part 2 | benphoster http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-803 The 6 Laws of Communication Critical to Social Media Strategy Part 2 | benphoster Thu, 21 May 2009 03:15:07 +0000 http://www.benphoster.com/?p=269#comment-803 [...] There are 6 Principles or Laws of Communication that are critical to Social Media Strategy.  I introduced these as part of my presentation to the Chicago Chapter of the Scleroderma Foundation, a non-profit looking for guidance on how to get start.... [...] [...] There are 6 Principles or Laws of Communication that are critical to Social Media Strategy.  I introduced these as part of my presentation to the Chicago Chapter of the Scleroderma Foundation, a non-profit looking for guidance on how to get start…. [...]

]]> By: The 6 Principles of Communication Critical to Social Media Strategy | benphoster http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-745 The 6 Principles of Communication Critical to Social Media Strategy | benphoster Tue, 19 May 2009 01:58:02 +0000 http://www.benphoster.com/?p=269#comment-745 [...] covered these as part of my presentation to the Chicago Chapter of the Scleroderma Foundation, a non-profit looking for guidance on how to get start....  Recently I’ve found a renewed need for these and thought they’d benefit from further [...] [...] covered these as part of my presentation to the Chicago Chapter of the Scleroderma Foundation, a non-profit looking for guidance on how to get start….  Recently I’ve found a renewed need for these and thought they’d benefit from further [...]

]]> By: Sevick http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-8 Sevick Tue, 10 Mar 2009 19:30:13 +0000 http://www.benphoster.com/?p=269#comment-8 1. Social Media is a great way to promote events, fundraisers, share new information, and maybe most importantly connect people who, apart from a medical condition my not have anything else in common. I think the goal is to engage people with the hope this will organically lead to bigger and better things. 2. At the national level social media may be more focused on helping provide the framework for successful local chapter social media plan, or as a great way to solicit feedback from the local level on issues that need national attention. 3. Medical issues are particularly sensitive topics for most people, or at least in certain forums. In most areas of the business for Nielsen online most of the content we look at comes from message boards, followed by blogs, and finally usenet groups (yes people still use them). This holds true across nearly every product vertical we study (at Nielsen Online) except health care, where the usenet group’s rival and sometimes outweigh discussion boards in terms of message volume. I would recommend some sort of personal security being involved in any social media discussion that may delve into a specific individuals medical condition. 1. Social Media is a great way to promote events, fundraisers, share new information, and maybe most importantly connect people who, apart from a medical condition my not have anything else in common. I think the goal is to engage people with the hope this will organically lead to bigger and better things.

2. At the national level social media may be more focused on helping provide the framework for successful local chapter social media plan, or as a great way to solicit feedback from the local level on issues that need national attention.

3. Medical issues are particularly sensitive topics for most people, or at least in certain forums. In most areas of the business for Nielsen online most of the content we look at comes from message boards, followed by blogs, and finally usenet groups (yes people still use them). This holds true across nearly every product vertical we study (at Nielsen Online) except health care, where the usenet group’s rival and sometimes outweigh discussion boards in terms of message volume. I would recommend some sort of personal security being involved in any social media discussion that may delve into a specific individuals medical condition.

]]> By: Sevick http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-992 Sevick Tue, 10 Mar 2009 19:30:00 +0000 http://www.benphoster.com/?p=269#comment-992 1. Social Media is a great way to promote events, fundraisers, share new information, and maybe most importantly connect people who, apart from a medical condition my not have anything else in common. I think the goal is to engage people with the hope this will organically lead to bigger and better things. 2. At the national level social media may be more focused on helping provide the framework for successful local chapter social media plan, or as a great way to solicit feedback from the local level on issues that need national attention. 3. Medical issues are particularly sensitive topics for most people, or at least in certain forums. In most areas of the business for Nielsen online most of the content we look at comes from message boards, followed by blogs, and finally usenet groups (yes people still use them). This holds true across nearly every product vertical we study (at Nielsen Online) except health care, where the usenet group’s rival and sometimes outweigh discussion boards in terms of message volume. I would recommend some sort of personal security being involved in any social media discussion that may delve into a specific individuals medical condition. 1. Social Media is a great way to promote events, fundraisers, share new information, and maybe most importantly connect people who, apart from a medical condition my not have anything else in common. I think the goal is to engage people with the hope this will organically lead to bigger and better things.

2. At the national level social media may be more focused on helping provide the framework for successful local chapter social media plan, or as a great way to solicit feedback from the local level on issues that need national attention.

3. Medical issues are particularly sensitive topics for most people, or at least in certain forums. In most areas of the business for Nielsen online most of the content we look at comes from message boards, followed by blogs, and finally usenet groups (yes people still use them). This holds true across nearly every product vertical we study (at Nielsen Online) except health care, where the usenet group’s rival and sometimes outweigh discussion boards in terms of message volume. I would recommend some sort of personal security being involved in any social media discussion that may delve into a specific individuals medical condition.

]]> By: AP http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-7 AP Tue, 10 Mar 2009 18:24:02 +0000 http://www.benphoster.com/?p=269#comment-7 1 - I don't understand what you mean by goals? Within the discussions, if there were a certain section for "goal-based" discussions like fund-raising, then you could open those up to the community to not only help in meeting the goals, but also to get tips/tricks to help others. 2 - The national level has access to education, resources, information, and content that the local level might not have. The local level can help organize the real world presence necessary to make the community feel more tangible. 3 - Keeping it open will make it easier for people to contribute. If you don't have a problem with the community generating content, then locking down an area can help people be more personal. However, if you need more content, then keeping it open will help create more discussions. 1 – I don’t understand what you mean by goals? Within the discussions, if there were a certain section for “goal-based” discussions like fund-raising, then you could open those up to the community to not only help in meeting the goals, but also to get tips/tricks to help others.

2 – The national level has access to education, resources, information, and content that the local level might not have. The local level can help organize the real world presence necessary to make the community feel more tangible.

3 – Keeping it open will make it easier for people to contribute. If you don’t have a problem with the community generating content, then locking down an area can help people be more personal. However, if you need more content, then keeping it open will help create more discussions.

]]> By: AP http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-991 AP Tue, 10 Mar 2009 18:24:00 +0000 http://www.benphoster.com/?p=269#comment-991 1 - I don't understand what you mean by goals? Within the discussions, if there were a certain section for "goal-based" discussions like fund-raising, then you could open those up to the community to not only help in meeting the goals, but also to get tips/tricks to help others. 2 - The national level has access to education, resources, information, and content that the local level might not have. The local level can help organize the real world presence necessary to make the community feel more tangible. 3 - Keeping it open will make it easier for people to contribute. If you don't have a problem with the community generating content, then locking down an area can help people be more personal. However, if you need more content, then keeping it open will help create more discussions. 1 – I don’t understand what you mean by goals? Within the discussions, if there were a certain section for “goal-based” discussions like fund-raising, then you could open those up to the community to not only help in meeting the goals, but also to get tips/tricks to help others.

2 – The national level has access to education, resources, information, and content that the local level might not have. The local level can help organize the real world presence necessary to make the community feel more tangible.

3 – Keeping it open will make it easier for people to contribute. If you don’t have a problem with the community generating content, then locking down an area can help people be more personal. However, if you need more content, then keeping it open will help create more discussions.

]]> By: jj http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-6 jj Tue, 10 Mar 2009 18:06:48 +0000 http://www.benphoster.com/?p=269#comment-6 1. goals and discussions shouldn't be separated. Some threads will naturally flock to goals and tips/tricks, others will just be a discussion. 2. it depends on how committed the national level is. If the national org can commit to the initiative, then they should take a lot of organizing/busy-work. If they can't, it might be up to the local levels to share stories they find interesting 3. ask your community. If some of them want a restricted place to talk, then provide that to them 1. goals and discussions shouldn’t be separated. Some threads will naturally flock to goals and tips/tricks, others will just be a discussion.

2. it depends on how committed the national level is. If the national org can commit to the initiative, then they should take a lot of organizing/busy-work. If they can’t, it might be up to the local levels to share stories they find interesting

3. ask your community. If some of them want a restricted place to talk, then provide that to them

]]> By: jj http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-990 jj Tue, 10 Mar 2009 18:06:00 +0000 http://www.benphoster.com/?p=269#comment-990 1. goals and discussions shouldn't be separated. Some threads will naturally flock to goals and tips/tricks, others will just be a discussion. 2. it depends on how committed the national level is. If the national org can commit to the initiative, then they should take a lot of organizing/busy-work. If they can't, it might be up to the local levels to share stories they find interesting 3. ask your community. If some of them want a restricted place to talk, then provide that to them 1. goals and discussions shouldn’t be separated. Some threads will naturally flock to goals and tips/tricks, others will just be a discussion.

2. it depends on how committed the national level is. If the national org can commit to the initiative, then they should take a lot of organizing/busy-work. If they can’t, it might be up to the local levels to share stories they find interesting

3. ask your community. If some of them want a restricted place to talk, then provide that to them

]]> By: benphoster http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-5 benphoster Tue, 10 Mar 2009 17:48:44 +0000 http://www.benphoster.com/?p=269#comment-5 I'll kick off with my responses: 1 - the site <a href="http://www.43things.com" rel="nofollow">43things.com</a> does a lot of interesting work around goal-oriented sites. Or, be clear around a call-to-action within a discussion to encourage progression to goals 2 - The main value I see is the ability at the local level to turn virtual connections into real connections. 3 - Given that some people would like to share their personal experiences with the disease, locking down seems to make some sense...however, with the permission of your community, explore how you can make all discussions as open as possible. I’ll kick off with my responses:

1 – the site 43things.com does a lot of interesting work around goal-oriented sites. Or, be clear around a call-to-action within a discussion to encourage progression to goals

2 – The main value I see is the ability at the local level to turn virtual connections into real connections.

3 – Given that some people would like to share their personal experiences with the disease, locking down seems to make some sense…however, with the permission of your community, explore how you can make all discussions as open as possible.

]]> By: benphoster http://www.benphoster.com/non-profit-looking-for-social-media-answers/comment-page-1/#comment-989 benphoster Tue, 10 Mar 2009 17:48:00 +0000 http://www.benphoster.com/?p=269#comment-989 I'll kick off with my responses: 1 - the site <a href="http://www.43things.com" rel="nofollow">43things.com</a> does a lot of interesting work around goal-oriented sites. Or, be clear around a call-to-action within a discussion to encourage progression to goals 2 - The main value I see is the ability at the local level to turn virtual connections into real connections. 3 - Given that some people would like to share their personal experiences with the disease, locking down seems to make some sense...however, with the permission of your community, explore how you can make all discussions as open as possible. I’ll kick off with my responses:

1 – the site 43things.com does a lot of interesting work around goal-oriented sites. Or, be clear around a call-to-action within a discussion to encourage progression to goals

2 – The main value I see is the ability at the local level to turn virtual connections into real connections.

3 – Given that some people would like to share their personal experiences with the disease, locking down seems to make some sense…however, with the permission of your community, explore how you can make all discussions as open as possible.

]]>